If your customers (and ex-customers) told you what they really thought, what would they say?
You’ll probably never know.
And here is why. Your customers have too much to lose by telling you the truth. The below video by Link & Rhett is hilarious because Rhett actually tells the truth about his friend in a job reference interview. This rarely happens. People have too much to lose by telling ALL the truth.
People won’t tell you the truth …